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Motion Graphics, 3D Animation & Explainer Videos in London

A London motion design studio for animated ads, 3D product animation and explainer videos. Designed, animated and delivered in house, ready for every channel.

Motion graphics and animation for brands

Overview

Motion graphics earn their place when they make a message land faster, hit harder, or stand out longer than live action could on its own. Bad motion is decoration. Good motion is a performance asset.

We design and animate three kinds of motion work: motion graphics for paid and organic social, explainer videos that make a product or service easy to understand, and 3D product animation that shows what a camera can’t, such as the inside of a product, how its parts fit together and how it works.

Our 3D work includes exploded view animation, where a product comes apart layer by layer and rebuilds itself on screen. It suits hardware, engineering and technical products, where a feature list says less than one clear shot of the mechanism. For explainers, we write the script with you, design the style frames and animate the full story, from a 60 second website explainer to a short product launch film.

This isn’t generic After Effects content. It’s design-led motion built around hooks, retention, and clear messaging. Every piece structured to stop the scroll in the first second and deliver the message in the next ten.

The output runs across Meta, TikTok, YouTube, LinkedIn, and Display. One creative system, every channel covered. Built to test fast, iterate fast, and scale the variants that actually perform.

We’ve produced motion graphics across e-commerce, SaaS, fintech, hospitality, hardware and creator-led brands. The standard is consistent: strong design, intentional motion, and content that doesn’t look like every other animated video on the platform.

 

Who this is for

For brands with a product, service or idea that is easier to show than to film.

  • Hardware, engineering and tech brands that need 3D product animation or an exploded view of their product
  • Companies that need an explainer video for a website, pitch, investor deck or product launch
  • SaaS and tech companies that need motion-led product and feature content
  • Performance marketing teams testing creative variants and scaling winners
  • Agencies looking for a motion partner that designs and animates to a real standard
  • Brands that want their animated content to look like the brand
  • Brands running paid social and needing high-volume creative

What we offer

From animated social ads to 3D product animation and explainer videos, every piece is designed and animated in our London studio, built around your brand and the job the video has to do.

3D Product Animation

Photoreal 3D animation of your product, including exploded views that take it apart and put it back together. Built from CAD files or from scratch, for launch films, websites, trade shows and sales decks.

Explainer Videos

Animated explainers that turn a complex product, service or process into a clear two minute story. Script, style frames, voiceover and animation, all handled in one place.

Animated Social Ads

Paid social creative built for Meta, TikTok, and YouTube. Hook-driven, motion-led, and structured around the formats that actually convert. Designed for testing and built for scale.

Kinetic Typography

Type-led motion content for ads, social posts, hooks, and brand storytelling. Built around rhythm, pacing, and message hierarchy, not just text moving on a screen.

Product Motion Content

Motion-led product showcases, feature highlights, and visual demos. The format that turns flat product imagery into something that earns attention and explains itself in seconds.

Brand Graphics in Motion

Logo animations, brand idents, intros, outros, lower thirds, and on-screen graphics that match your identity system. Designed to be reused across every video the brand puts out.

Social Motion Templates

Reusable motion templates for your recurring social formats: announcements, tips, quotes and captions. Your team changes the text, the brand stays consistent in every post.

Hooks & Scroll-Stoppers

Stand-alone motion intros designed to be applied across video creative, built specifically to win the first one to two seconds on the feed.

Our motion work

Two pieces made in our London studio: our own brand explainer, One Brief. The Whole Campaign, and a 3D exploded view showreel that takes technical products apart and puts them back together. See how the 3D work is built in the 3D product animation case study.

Brand explainer: One Brief. The Whole Campaign
3D exploded view product animation showreel

The Process

01

Strategy & Insight

We start with the goal, the platform, and the audience. Paid or organic, top-of-funnel or retargeting, product-led or brand-led. The motion concept is built around the job the creative actually has to do.

02

Design & Creative Direction

Style frames, design language, type system, and motion direction. Storyboards for the animation flow signed off before we touch the timeline. Fewer surprises later, sharper output overall.

03

Animation

Animated in After Effects, with Cinema 4D for 3D product work, to a clean, polished standard. Pacing, rhythm, transitions and sound design built to match the platform, not animated for the sake of motion.

04

Delivery

Final creative versioned across every aspect ratio, length, and platform variant the campaign needs. Files delivered correctly named, correctly formatted, and ready to upload straight into ad managers.

Related work and guides

  • 3D product animation: exploded view showreel
  • Guide: why exploded view videos sell technical products
  • Viral AI Video
  • Our full production pipeline
  • What video production costs in the UK (2026)
  • Video editing & post-production

Frequently asked questions

What is motion graphics in advertising?

Motion graphics in advertising is animated creative built for paid and organic platforms: ads, social posts, hooks, kinetic type, and product content. It’s the format used when live action isn’t the right fit or when a message needs to land faster and clearer through animation.

What kind of motion graphics do you produce?

Animated social ads, explainer videos, 3D product animation and exploded views, kinetic typography, product motion content, brand graphics, hooks and motion templates. Built for websites, launches, Meta, TikTok, YouTube and LinkedIn.

Do you make 3D product animation and exploded view videos?

Yes. We build 3D product animation in our London studio, from CAD files when you have them or modelled from photos and drawings when you don’t. Exploded views work especially well for technical products, because they show the parts, the build quality and how everything fits together in a few seconds. See our 3D product animation guide for examples.

Do you produce explainer videos in London?

Yes. We are a London studio and produce explainer videos for clients across the UK, the US and Europe. Most projects run remotely, with calls at the script and style frame stages, so you don’t need to be in London to work with us.

Can motion graphics be combined with live-action footage?

Yes. A lot of the strongest creative is hybrid: live-action footage with motion graphics, kinetic type, and animated overlays on top. We handle both, and the work is built so the live-action and motion layers feel like one piece, not two separate jobs.

Do you design the graphics, or just animate existing assets?

Both. We can design from scratch (full concept, style frames, type system, and motion direction) or animate existing brand assets your design team has already produced. Most projects sit somewhere in between.

How long does motion graphics work take?

Depends on length and complexity. A single fifteen-second animated ad usually takes one to two weeks from brief to delivery. A full creative set with multiple variants and platform versions runs three to four weeks. Tight turnarounds can be planned in.

Can you produce variants for A/B testing?

Yes. Variant production is built into the workflow: different hooks, different copy, different first frames, different aspect ratios. Designed for performance teams that need to test fast and scale what’s working.

What software do you use?

After Effects for animation, Cinema 4D for 3D product animation, Illustrator and Photoshop for design, and Premiere Pro for finishing. A standard high-end motion stack, nothing template-driven.

Can the same content be used for paid ads?

Yes. A lot of high-performing paid social right now is content that started as organic short-form. We build content with both in mind: strong enough to earn organic reach, structured enough to perform on paid.

Can the motion content match our existing brand guidelines?

Yes. The first step on any project is reviewing the brand system: colours, type, logo usage, tone, motion principles if they exist. The output is designed to extend the brand into motion, not invent a new visual language.

How do I get started?

Send through the brand, the campaign, and the goal. We’ll review your existing creative, propose a motion concept, and come back with style direction, scope, timeline, and quote.

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Company Number: 16127972
VAT number 519 7870 47
Registered in England and Wales. Registered office: 196 Ash Grove, Hounslow, TW5 9DT

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VAT number 519 7870 47
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© 2026 Onemarsmedia LIMITED. All rights reserved.

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